I never run press releases verbatim, but this one brought a smile to my face, and I thought you all would enjoy it as well. It gets my award for most clever press release in the 5 years I've been an editor for ASTD and they've been flooding my inbox.
I've removed the organizational information to comply with my policy of not promoting specific supplier companies, but I'm sure that if you're really desperate to know which company put this out, a simple Google search would do the trick.
Save Your Employees from the Dark Side – Human Resource Lessons Learned
from Star Wars
(PRWEB) June 20, 2005 -- Through George Lucas’ storytelling, filmgoers have come
to know Darth Vader as the epitome of evil. But as viewers learn from the latest
Star Wars trilogy, underneath that intimidating exterior beats the heart of a
man whose turn to the dark side was largely a result of his frustration with his
former employer.
What if the Jedi had an effective human resource
program? Perhaps we would have seen Anakin chatting with Yoda over intergalactic
eggnog at the Jedi holiday party, rather than Darth Vader bowing to the evil
emperor in Revenge of the Sith.
So where did the Jedi’s HR program go
wrong? At first glance, there doesn’t appear to be a problem. After all, the
Jedi offer an excellent training program for new employees, surely making them
one of the galaxy’s employers of choice. Where else can you learn how to wield
your very own lightsaber and do Jedi Mind Tricks? They don’t offer that type of
training even at Microsoft.
Concerned for employees’ futures, wise
companies are.
In Revenge of the Sith, we see that Anakin, now a Jedi
Knight, has become one of the Jedi’s “star employees.” However, even though Jedi
Knight is a highly respectable title, Anakin is unhappy regarding his entry
level status. He desperately wants to be promoted to Jedi Master believing that
this new title would bring him the respect that he feels he deserves. What
Anakin doesn’t seem to understand is that each Jedi Master has years of solid
experience and knowledge of The Force under his or her belt. As a result of this
disconnect, Anakin becomes increasingly frustrated and considers another job
offer.
“A career progression program could have helped in this
situation,” explained Michael Maciekowich, national director, XX company.
“Building career paths lets employees know that they are moving forward within
an organization, giving them a sense of direction. Anakin would have realized
that the Jedi cared about his career growth, and that the promotion to Jedi
Master was an attainable goal, had there been a clear career progression program
in place.”
Communicate you must.
As the story unfolds, we see that
there is also a serious lack of communication between Anakin and the Jedi’s
upper management, the Jedi Council. In fact, Anakin reveals to his wife that he
feels lost and doesn’t believe that the Jedi Council trusts him.
“The
Council could have considered a first impression survey, which is given to
employees within their first few months of employment. This is a crucial time to
provide integration into the corporate culture, encourage open communication,
and let new employees know that you value their feedback,” said Jennifer C.
Loftus, SPHR, CCP, CBP, GRP, national director, XX company.
Offer
great benefits, you should.
One major reason why Anakin eventually turns to
the Dark Side is because he believes that they offer better “benefits” (and we
don’t mean a good dental plan). The confused, young Jedi is concerned that he is
going to lose someone close to him due to medical reasons, and believes that his
new position will offer him the “ultimate” in healthcare insurance. As he
quickly learns, however, his new employer wasn’t exactly truthful about the
health coverage.
Perhaps the Jedi weren’t clearly communicating their
own benefit plan to Anakin. Increased communication and attention to employee
feedback could have helped in this situation as well.
“When choosing
from the vast array of benefit offerings, it is important for HR professionals
to analyze their employees' needs. The Jedi Council should have asked their
employees what standard and voluntary benefits would be of most value to them
and work to make those benefits available,” explained Loftus.
It may be
too late for Anakin / Darth Vader, but it’s not too late to save your own
employees from the Dark Side. Remember, you don’t need The Force to make your
team happy, just solid HR programs.